CIM Qualifications

Our CIM pass rate is 96%†

Launch or develop your marketing career from anywhere with a globally recognised CIM course 100% online.

We know it can be tricky to fit learning around a full-time job and a busy schedule, so we make it easy to shape your online CIM Marketing course around your life. You can learn from anywhere, whether it's during your lunch break, your commute, or from home.

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Learn online anywhere, anytime on your phone, tablet or laptop

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Shape CIM around your life and learn at your own pace

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Spread the cost of your course with our flexible payment plans

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Unlimited tutor support from marketing experts

Why study an online CIM Marketing qualification?

Our online CIM Level 3 and 4 qualifications are ideal if you're new to marketing or are early on in your marketing career.

You'll develop a firm foundation of marketing knowledge, including the all-important marketing mix, enabling you to understand the theory and principles behind your day-to-day marketing tasks.

Depending on which course you choose, you could master a variety of in-demand marketing skills:

  • Mastering the key concepts of marketing and how they fit within an organisation
  • Planning and executing multichannel marketing campaigns
  • Understanding what influences consumer behaviour and the marketing environment
  • How to enhance product and brand management
  • Analysing, measuring, monitoring and improving marketing results
  • Using digital tools and techniques to support and enhance your marketing plans

You'll become a successful and well-rounded marketer, confident in your ability to contribute to marketing campaigns and deliver real results for your organisation.

CIM Student Reviews

"I definitely recommend ICS Learn. Being able to log on in my lunch break or revise for exams at home has been such a revelation! I received a promotion and really feel like I’m headed somewhere with my marketing career."

85X85 Rachael Mcquade

Rachael McQuade

‘I’ve never been one to speak up in a classroom, but being able to ask any question, without feeling silly, has made me confident in what I’m learning. Learning what I want and how I want really does make all the difference to the results you can achieve.’

85X85 Emily Maidment

Emily Maidment

"I’m very impressed with the effect my CIM course had on me. It adds to my CV and makes more roles available for me in the future. I feel like I’m a more well-rounded marketing specialist and a valued member of the team."

Sofia Balderson

Sofia Balderson


We’re the world’s most experienced online learning provider, having been pioneers in distance learning for 130 years.

We regularly receive formal commendations from CIM for the outstanding results of our marketing students, and we're rated Excellent on Trustpilot from 10,000 independent student reviews.

Our flexibility, unlimited support, and interest-free payment plans make it easy to shape learning around your life.

That’s why every year, thousands of students like you advance their careers with us.

Our CIM courses at Level 3 and 4 are designed for aspiring marketers and early-career marketing professionals.

They're ideally if you're currently seeking or working in an entry-level role such as:

  • Marketing Intern
  • Marketing Assistant
  • Marketing Executive
  • Marketing Administrator
  • Digital Marketing Executive
  • Content Marketing Executive
  • Communications Executive
  • Campaign Assistant

If you're in a more senior marketing role, CIM also offer Level 6 and 7 qualifications suited to Marketing Managers, Directors, and other experienced marketing professionals.

The CIM Level 3 Foundation Certificate in Professional Marketing is perfect for you if you're new to marketing. No previous experience or qualifications are required.

The CIM Level 4 Certificate in Professional Digital Marketing is ideal if you have some basic marketing knowledge and at least one of the following:

  • 1+ years' experience working in marketing
  • A university degree
  • A relevant Level 3 qualification
  • International Baccalaureate equivalent to NQF Level 3 or above

The short CIM Level 4 Award in Digital Marketing Techniques is one unit from the Level 4 Certificate taken as a standalone course. It's ideal if you want to focus on upgrading your digital marketing skills.

If you're a more experienced marketer, CIM also offers Level 6 and Level 7 qualifications, which are equivalent to an undergraduate and Master's degree respectively.

Certificate and Award indicate the length and scope of your qualification. 

CIM Certificates are medium-scope qualifications which cover a variety of essential marketing topics.

CIM Awards are bite-sized qualifications which will focus on one topic, like digital marketing.

Download Your Free Course Guide

* Any offer of credit is made by ICS Learn and is subject to your status and eligibility.

† 96% pass rate based on CIM Level 3 & Level 4 students’ results during the December 2020 and April 2021 assessment diets